Most Popular Papers*

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How Do Brand Communication and Brand Personality Shape Consumer Loyalty?
Emilija Heleta Švrakić and Maja Arslanagić-Kalajdžić

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Creativity in Information Systems Research: A Systematic Literature Review
Mojca Simonovič, Aleš Popovič, and Matej Černe

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What Kind of Economists Do We Want? From a One-Track to a Two-Track Mind
Magnus Henrekson, Lars Jonung, and Mats Lundahl

* Based on the average number of full-text downloads per day since the paper was posted.