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Call for Papers

Calls for Papers for Thematic Issues on:

Call for Papers for Thematic Issue on “Sustainability in the New Consumer Era”

Sustainability is a pervasive theme in today's management world and novel research topic. Based in the Sustainable Development Goals set by the United Nations (UN SDGs), throughout various initiatives on the environmental and social governance, up to the behavioral changes noticed within younger consumers, all actors in the society are striving to create a better, long-lasting surrounding. The marketing research community has consistently questioned its role and contribution to creating a better world and the social and environmental aspects at the heart of that role (Chandy et al., 2021; Kelley, 1971). In addition, sustainability remains a key consideration for consumers in 2021 with 32% of consumers highly engaged in adopting a more sustainable lifestyle. Equally important, 28% of consumers no longer purchase certain products due to ethical or environmental concerns (Deloitte UK, 2021).

Why Thematic Issue?

While the topic of sustainability is very broad and interdisciplinary, this Thematic Issue narrows it on consumers and sustainability from marketing and consumer perspective. It is very important to understand consumers, starting from their basic needs and motivations regarding environmental and social issues and continuing through their pro-environmental and pro-social values. These aspects help us to understand further perceptions, attitudes, intentions and finally behavior relevant to sustainable consumption and purchases. Ethematicly due to the attitude-behavior gap found in previous research on sustainability (e.g., Park & Lin, 2020).

The SDGs and issues related to sustainability are gaining more attention in research, but there is still a need to explore sustainable behaviors and their consequences and antecedents in developing countries and regions (e.g., Kadic-Maglajlic, et al. 2019). The importance of youth engagement with environmental and social issues is increasing (UN, 2016). All age groups show a change in their behavior when sustainability is their focus, and in particular changes are noticed with young adults' social cause-related purchase intentions (Arslanagic-Kalajdzic et al., 2022) and children's perceptions of the importance of environmental sustainability (Hosany et al., 2022). With the identification of potential frameworks, such as White et al. (2019) or Hosany et al. (2022), and other research guidelines (MSI, 2020) related to consumer and sustainability behavior research, sustainability is highlighted as important to society.

In light of the above, this Thematic Issue proposes to examine consumer perceptions and engagement with sustainable issues, exploring co-creation aspects, “green” purchases the concept of the consumers’ social responsibility. Additional insights into particular aspects of sustainability such as cause-related behavior or sustainability in specific sectors (e.g., tourism, agriculture, food industry, fashion or luxury brands) are also encouraged. The issue will welcome contributions which extend and apply the established and emerging marketing theories to better understanding of sustainable consumption. Researchers are invited to submit quantitative and qualitative studies as well as systematic literature reviews or bibliometric analyzes that contribute to answering relevant research questions in this domain. The papers coming from developing countries or regions are ethematicly encouraged to apply.

Tentative Topics

The major focus should be on (but is not limited to) the following issues:

  • Defining sustainability from the consumer perspective
  • Pro-environmental and pro-social consumer values
  • Value (co-)creation with sustainability
  • Attitude-behavior gap in sustainable behavior
  • The concept of Consumer Social Responsibility (CnSR)
  • Consumer engagement in sustainability issues
  • “Green” consumer behavior
  • Cause-related behavior
  • Sustainability driven prosumers
  • Sustainable marketing tactics (e.g., green packaging, labels, sustainable pricing, net-zero supply chain, communicating awareness)
  • Green/Organic products
  • Perception of sustainability in branding
  • Ecosystem services
  • Creating socially responsible services to improve consumers’ wellbeing
  • Sustainable tourism
  • Application of new technologies for sustainable consumption

Time Frame

  • Launch for the Call for Papers: June 2022
  • Extended abstracts submission (optional): October 7, 2022 (please send the extended abstract by e-mail to the guest editor)
  • Workshop with authors (optional): October 2022
  • Final date of submission of papers: March 1, 2023 (submission should made through the EBR’s Editorial Manager platform)
  • Thematic Issue is to be finalized by mid-2023

The papers should be between 6,000 and 8,000 words.

Guest Editors:

Prof. Dr. Maja Arslanagić-Kalajdžić
Associate Professor, School of Economics and Business, University of Sarajevo
maja.arslanagic@efsa.unsa.ba

Prof. Dr. Melika Husić-Mehmedović
Full Professor, School of Economics and Business, University of Sarajevo
melika.husic@efsa.unsa.ba

Prof. Dr. Jelena Filipović
Associate Professor, Faculty of Economics and Business, University of Belgrade
jelena.filipovic@ekof.bg.ac.rs

Prof. Dr. Jasmina Dlačić
Associate Professor, Faculty of Economics and Business, University of Rijeka
jasmina.dlacic@efri.hr

Further information about the Call for Papers may be obtained by contacting any one of the GE team members.

Submission Rules

Submissions should made through the EBR’s Editorial Manager platform (EM) (https://www.editorialmanager.com/ebr/default1.aspx). When submitting to this Call for Papers, authors should select “SNCE Thematic issue” in the EM. Manuscripts should be prepared in accordance with the EBR’s Author Guidelines (https://www.ebrjournal.net/home/author_guidelines.html).

References

  • Chandy, R. K., Johar, G. V., Moorman, C., & Roberts, J. H. (2021). Better marketing for a better world. Journal of Marketing, 85(3), 1-9.
  • Kelley, E.S. (1971). Marketing's Changing Social/Environmental Role. Journal of Marketing, 35(3), 1–3.
  • Park, H. J., & Lin, L. M. (2020). Exploring attitude–behavior gap in sustainable consumption: Comparison of recycled and upcycled fashion products. Journal of Business Research, 117, 623-628.
  • Deloitte UK (2021). Shifting sands: Are consumers still embracing sustainability?, https://www2.deloitte.com/uk/en/pages/consumer-business/articles/sustainable-consumer.html
  • Arslanagic-Kalajdzic, M., Kadic-Maglajlic, S., Dlacic, J.& Zabkar, V. (2022). “We Go Together”: Understanding social cause-related purchase intentions of young adults. Journal of Business Research, 140, 130-142.
  • Hosany, A. S., Hosany, S., & He, H. (2022). Children sustainable behaviour: A review and research agenda. Journal of Business Research, 147, 236-257.
  • Kadic-Maglajlic, S., Arslanagic-Kalajdzic, M., Micevski, M., Dlacic, J., Zabkar, V. (2019). Being engaged is a good thing: Understanding sustainable consumption behavior among young adults. Journal of Business Research, 104, 644-654.
  • MSI, Marketing science institute (2020). Research priorities 2020-2022. https://www.msi.org/wp-content/uploads/2020/06/MSI_RP20-22.pdf
  • UN (2016). World youth report - The global situation of young people. Retrieved from: https://www.un.org/development/desa/youth/wp-content/uploads/sites/21/2018/12/un_world_youth_report_youth_civic_engagement.pdf
  • White, K., Habib, R., & Hardisty, D. J. (2019). How to SHIFT consumer behaviors to be more sustainable: A literature review and guiding framework. Journal of Marketing, 83(3), 22-49.

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Call for Papers for Thematic Issue On Internationalization and Foreign Direct Divestment Flows in Central and Eastern European Countries [CEE]

Globalization has created the critical concept of internalization of firms and the world has become a boundaryless world. There are many studies that are carried out on the determinants of foreign direct divestment in European Countries [EC]. However, there are not many studies on foreign direct divestment in the Central and Eastern European countries. Hence, it could be concluded that studies regarding the internationalization of firms, especially those responsible for owning and operating units in foreign locations, are the need of the day. Multinational companies that own and operate units in foreign locations (CEE) countries are being considered drivers of internationalization and globalization. These multinational companies promote interdependence between Central and Eastern European countries and internationalization. They are therefore regarded as key actors in the globalization process of Central and Eastern European economies.

Why Thematic Issue?

Despite the fact that there are many qualitative studies [non-empirical] on the determinants of foreign direct divestment, empirical [quantitative] studies on the drivers of foreign direct divestment (or foreign direct divestment inflows) are negligible in case Central and Eastern European countries. There is also limited research [qualitative] regarding the impact of COVID-19 on the economies of Central and Eastern European Countries. Similarly, the empirical studies on the drivers of foreign direct divestment inflows in Central and Eastern European countries are nonexistent. It is, therefore, imperative to examine the post COVID-19 drivers of internationalization and foreign direct divestment [inflows] in Central and Eastern European countries.

Issues to be taken up

In light of the above, this thematic issue proposes to examine the determinants of foreign direct divestment [inflows]. The investigation will be conducted by reviewing the theoretical and empirical literature. The papers may use the empirical model to investigate the drivers of foreign direct divestment [inflows] in the Central and Eastern European economies in particular. The prospective authors may also use panel data econometric techniques to estimate the empirical model. The results of this study will have policy implications for the Central and Eastern European economies in particular. The thematic issue will also focus on the effects of COVID-19 on the FDD inflows in Central and Eastern European Countries.

Tentative Topics

The major thrust should be on the following issues:

  • Internationalization of Central and Eastern European countries.
  • Role and contribution of internationalization in the development of Central and Eastern European countries.
  • FDD Flows as a means of promoting internationalization in Central and Eastern European countries.
  • Pre COVID-19 FDD inflows in Central and Eastern European countries.
  • Post COVID-19 Growth pattern of FDD inflows in Central and Eastern European economies.
  • Factors governing and affecting FDI inflows in Central and Eastern European economies.
  • Promotion of trade and investment relations among the Central and Eastern European economies.
  • Availability of incentives from the host countries to foreign investors under the persisting intensified competition among Central and Eastern European countries.
  • Post-COVID-19 FDI Policy in Central and Eastern European countries.
  • Emerging issues and challenges for Central and Eastern European economies for FDI inflows post COVID-19.

Time frame for the Issue:

  • Launch for the Call for Papers: February 15, 2022
  • Last date of submission of papers: August 31, 2022
  • The expected date of publication is early 2023

The papers should be between 6000 and 8000 words.

Submissions should made through the EBR’s Editorial Manager platform (EM) (https://www.editorialmanager.com/ebr/default1.aspx). When submitting to this Call for Papers, authors should select “FDD Thematic issue” in the EM. Manuscripts should be prepared in accordance with the EBR’s Author Guidelines (https://www.ebrjournal.net/home/author_guidelines.html).

The Thematic Issue will be edited by the Guest Editor, Prof. Dr. Badar Alam Iqbal; Adjunct Professor; Monarch Business School; Switzerland. Further information about the Call for Papers may be obtained at any one of the following Email IDs:
dr.badar@umonarch-email.ch
badar.iqbal@fulbrightmail.org
biqbal@daad-alumni.de

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