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Keywords

Bias; Business survey; Non-response; Response rate; SME

Abstract

Non-mandatory business surveys generally suffer from low response rates and potential non-response bias. Achieving a response is most problematic in small- and medium-sized enterprises because of their scarce human resources. The problem becomes exacerbated in fast-growing companies – ‘gazelles’. The paper addresses the effectiveness of data collection efforts to achieve a response among the top Slovenian gazelles in 2008. We analyse the impact on response rates and data quality. Finally, we look for evidence of non-response bias.

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